Save lives from the comfort of your couch with #Couch2Cure


During this global crisis, patients with blood cancers and blood diseases are among the most vulnerable. But you can help, without ever leaving your couch! Publicis Groupe is teaming up with Be The Match® recruit 1,000 potential life-savers to the Be The Match Registry® and raise $25,000.

Because of the COVID-19 pandemic, transplant patients, volunteer couriers and life-saving marrow donors now face unexpected obstacles and financial burdens.

For trips still requiring air travel, over 90% of donor and courier trips are being re-booked more than once, over 20 times in some cases, due to travel restrictions.

The cost of keeping volunteer donors safe and healthy while traveling to their donation center is rising, resulting in an estimated $1M – $6M in additional costs to Be The Match.

Transplant patients are required to have a dedicated caregiver for the first 100 days post-transplant, but many hospitals are restricting visitors to limit the potential spread of COVID-19.

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Sandy Correa (Manager Starcom - Chicago) with her son Ruben. He was a recipient of a stem cell transplant in November 2015 which cured his Acute Lymphoblastic Leukemia (ALL).


Nate Rosen (Account Executive Saatchi & Saatchi - LA) joined the registry in 2016.  In 2019 he answered the call for help and donated bone marrow for a boy with Acute Lymphoblastic Leukemia (ALL). 

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$11,715 Raised


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Under The Power of One, Publicis Groupe will be coming together to host a Be The Match Digital Donor Drive. For the thousands of people diagnosed every year with life-threatening blood cancers like leukemia and lymphoma, a cure exists. Over the past 30 years, Be The Match has managed the largest and most diverse marrow registry in the world to save lives through transplant. But even with such a large registry, there are still patients who do not have a match.

Odds of finding a match based on ethnic background

589 Registered


Our multiplier effect: Creating hope

To address urgent needs due to the global pandemic, Be The Match has established the COVID-19 Rapid Response Fund focused on providing added relief to our transplant patients, life-saving marrow donors and volunteer couriers.

Like many people and organizations during this global crisis, Be The Match is facing new challenges. But life-saving work must continue—it will continue—thanks to the generous support of partners like Publicis Groupe. Together we can bring hope and healing to patients and their families during this unprecedented time.


Has blood cancer or disease affected your life?


About Be The Match

Our Mission: We save lives through cellular therapy.
For people with life-threatening blood cancers — like leukemia and lymphoma — or other diseases like sickle cell, a cure exists. Be The Match connects patients with their donor match for a life-saving blood stem cell transplant. Be The Match provides patients and their families with one-on-one support, education, and guidance before, during, and after transplant.